The iconic Swiss watchmaker blends high-end horology with Web3 in its new Solana-powered masterpiece

Luxury meets crypto in a new way.
Franck Muller, the renowned Swiss watchmaker known for daring design and mechanical innovation, has unveiled a striking new creation: a Solana-powered luxury watch that doubles as a hardware wallet.
With a price tag of 20,000 Swiss Francs (approx. $22,000), this timepiece isn’t just for telling time — it’s for securing your crypto on the wrist, in style.
A High-End Watch with Web3 at Its Core
Unveiled this week, the limited edition timepiece is built in collaboration with the Solana Foundation and integrates native blockchain features into the case of the watch itself.
Beyond its bold design and precision engineering, the watch comes with a cold wallet pre-installed, allowing users to store, send, and receive Solana-based assets securely.
Franck Muller is no stranger to the crypto scene. The brand made headlines back in 2019 when it released a Bitcoin watch complete with a public wallet address etched onto the dial.
With this new Solana edition, the company doubles down on its belief in blockchain as both a financial and fashion frontier.
More Than Just a Wallet
This isn’t just a gimmick. The Franck Muller x Solana watch includes a custom-designed app interface, allowing users to manage their crypto securely while offering unique NFT features and blockchain-linked authentication.
Buyers will also receive exclusive digital art collectibles and access to an elite Solana luxury club, adding a lifestyle element to the already exclusive package.
The wallet inside the watch uses secure enclave technology with private key management and recovery options, making it one of the most functional blockchain-integrated devices in the luxury space today.
Why Solana?
While most luxury crypto products have historically leaned toward Bitcoin or Ethereum, Franck Muller’s choice to partner with Solana is significant.
Known for its high throughput, low fees, and rapidly growing DeFi and NFT ecosystems, Solana continues to gain traction — and now, even in haute horlogerie.
By integrating with Solana, this watch becomes faster, cheaper to use, and more scalable than previous iterations.
Limited Supply, High Demand
As with most Franck Muller pieces, this watch won’t be available forever. Only a very limited number will be produced, and collectors have already expressed interest.
In the crypto world — where exclusivity and innovation go hand-in-hand — this may become not just a status symbol, but a smart asset in itself.
Final Thoughts: Time Is Money, Literally
This Solana-powered timepiece merges old-world craftsmanship with cutting-edge digital finance in a way few products ever have.
As crypto moves into the mainstream, partnerships like this show how Web3 is shaping luxury, not just finance.
With a cold wallet embedded directly into a 20,000-Franc designer watch, Franck Muller has once again proven: the future isn’t just digital — it’s wearable.
The Bigger Picture: Crypto and the Future of Wearable Tech
Franck Muller’s Solana watch isn’t just a flashy one-off — it’s a sign of things to come. As the line between fashion, functionality, and finance continues to blur, we’re entering an era where wearables become financial tools.
From biometric security to real-time blockchain connectivity, the fusion of luxury tech and crypto could reshape not just how we store value, but how we express it.
Solana’s involvement in this space may also signal a broader trend: blockchain ecosystems aligning with lifestyle brands to reach new audiences and build stronger cultural relevance.
As more luxury companies look toward digital assets, the importance of secure, stylish, and accessible tools like this watch will only grow.
Franck Muller isn’t just telling time anymore.
It’s telling the future.
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